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10 Real-Life Podcast Pitch Examples That Will Make You a Podcast Guest Pro
Dreaming of becoming a guest on a top podcast pitch? We’ve got you covered with 4 smart tips on how to pitch a podcast, complete with a winning template and real-life examples to get you started.
Being a guest on a podcast is an incredible opportunity to establish yourself as an authority in your field. Not only do you get to share your expertise, but you also tap into a whole new audience, expand your listenership, and spread the word about your business.
So let’s dive into the tips:
1. Choose the perfect podcast pitch for you
The first step is to find a podcast that aligns with your interests and values. Look for a podcast whose audience can benefit from your expertise while you benefit from the exposure. Ask yourself these key questions:
– What are the podcast’s objectives?
– What does the host want to achieve?
– Who is the target audience?
– What are the goals of the target audience?
– How can your expertise fit in?
– Will the target audience be interested in your content even after the episode?
Don’t worry if you’re new to podcasts or unsure where to start. You can explore popular podcasts related to your niche on platforms like Google, Spotify, Apple Podcasts, and iTunes. Look for the most popular ones and check their rankings to find the best fit for you.
2. Build a relationship with the podcast host
Before you send your pitch, it’s essential to establish a connection with the podcast host. Engage with them on social media by following their accounts and leaving genuine comments on their posts. This will put you on their radar, and they might even reach out to you before you reach out to them!
3. Craft the perfect pitch
Now it’s time to write a pitch that grabs the host’s attention. Here are some tips:
– Write a clear and concise subject line that tells the host what your request is.
– Focus on the podcast’s audience, not just yourself. Connect your expertise with the value you’ll provide to their listeners.
– Pay attention to details and show that you’ve done your research. Mention specific things you enjoyed about their podcast or a particular episode.
– Use a template to streamline your pitching process. Our recommended tool is Jasper, an AI writing tool that offers multiple personalized cold email templates, including one specifically for podcast pitches.
4. Don’t forget the follow-up
After sending your pitch, don’t just wait around. Many podcast hosts have busy schedules and may not respond immediately. Send a follow-up email to show your continued interest and provide additional value. Share any new projects or products you’ve been working on or mention any other podcast features you’ve been a part of.
Remember, persistence pays off!
Get inspired by these 3 successful podcast pitches!
5. Casey Hill’s email to Startup Hype Man Podcast
Find out how Casey Hill nailed his podcast pitch to get his CEO as a guest on the Startup Hype Man Podcast. Casey’s well-researched pitch highlighted his CEO’s expertise and even included a mention of a favorite episode. Learn from his direct and effective approach!
6. Mai-Kee Tsang’s pitch to The Copywriter Club
Discover how Mai-Kee Tsang landed a spot as a podcast guest on The Copywriter Club. Her pitch showcased her understanding of the podcast’s purpose and offered value to the host. What’s more, she saved the host time by outlining talking points and even had recording equipment ready. Learn from her successful pitch!
7. Personalized pitch to Stephan Spencer
Check out this straightforward and effective podcast pitch that caught the attention of Stephan Spencer. Learn how the sender’s specific research and value proposition made them the perfect guest for the show.
Pitching a podcast made easy with these 3 essential tools!
Pitching a podcast can be overwhelming, but we’ve got you covered with three must-have pitching tools that will make the process stress-free.
8. PodSearch
Find the perfect podcasts to pitch with this comprehensive podcast directory. Explore countless categories, listen to samples, and discover new and emerging podcasts. Best of all, it’s free to use!
9. AI writing assistant (Jasper)
Say goodbye to writer’s block with Jasper, the AI writing assistant that will help you craft personalized podcast pitches. With over 52 writing templates, available in multiple languages, Jasper is your go-to tool for creating compelling pitches. Plus, it even offers a Bootcamp to help you get the most out of the tool. Get started for as low as $29/month!
10. Muck Rack
Never let a pitch slip through the cracks again with Muck Rack. This free media database tool helps you schedule outreach emails and track your pitching activity. Pitch journalists with ease using the bookmarklets tool and personalize each pitch using information from Muck Rack’s media database.
Start pitching podcasts today and watch your brand grow!
Ready to make a splash in the podcasting world? Follow these tips and use Jasper, the ultimate AI marketing and copywriting tool, to create captivating podcast pitches. With over 52 templates, you’ll have all the tools you need to tell great stories on podcasts. Sign up with Jasper today and take your brand to new heights!