How to Write a LinkedIn Headline That Doesn’t Suck

Find out how to write an attention-grabbing LinkedIn headline that will make you stand out from the crowd. In this article, we share 3 proven formulas, 6 best practices, and profile writing tips with real-life examples to help you get noticed.

Are you tired of being invisible on LinkedIn? If you haven’t given much thought to your headline, you’re missing out. Just search for any job title on LinkedIn and you’ll see pages and pages of identical headlines. You need to make a strong impression if you want potential connections to click on your profile. That’s why a descriptive and strategic headline is essential.

Ready to get started? Here are 3 great headline formulas for LinkedIn that will make you stand out:

1. What you do + who you help + how:

This formula gives a concise overview of your work, who you serve, and how you do it. It’s the perfect way to attract your ideal connections.

2. Current job title + company + unique value proposition:

Stand out from others by adding your company’s unique value proposition to your headline. This will pique curiosity and make people want to connect with you.

3. What you do + who you help + personal detail:

Make yourself more relatable and approachable by adding a personal detail to your headline. This formula helps you build common ground with others.

Don’t settle for a boring LinkedIn headline. Follow these tips and formulas to create a headline that grabs attention and makes people want to connect with you.

How to Write a Killer LinkedIn Headline: Stand Out and Make an Impression!

Ready to make your LinkedIn profile shine? Let’s dive into some tips that will help you craft an attention-grabbing headline.

1. Go beyond keywords:

While keywords are important for searchability, don’t overload your headline with them. Instead, use this opportunity to showcase your personality and what sets you apart.

2. Skip the self-assessments:

No one is going to describe themselves as lazy or unskilled. Instead, focus on building trust by highlighting your achievements and showcasing the outcomes you’ve delivered.

3. Build trust:

Stand out from the crowd by sharing your professional achievements and demonstrating your expertise. This will help establish credibility and make people trust your capabilities.

4. Be specific:

Make your headline more impactful by being specific about who you help, what you help them accomplish, and how you help them. This will pique people’s curiosity and raise questions.

5. Speak their language:

Tailor your language to appeal to the audience you want to attract. Avoid jargon if they won’t understand it, or use industry terminology if they’re familiar with it.

6. Show some personality:

Inject some personality into your headline. Use emojis, mention personal interests or hobbies, or share a core value that defines your business. Let your true self shine through!

Want to create a killer LinkedIn headline but struggling with ideas? Don’t worry, we’ve got you covered! Meet Jasper, your AI writing tool that can make the process easier and faster. Here’s how it works.

First, there’s the Commands template. Simply input the information you want to include in your headline and ask Jasper to generate ideas. It will give you a head start on crafting the perfect headline.

Then, there’s the Perfect Headline template. Here, you can provide a brief description, add a product or company name, a customer avatar, and choose the tone of voice you want. Jasper will use this information to create compelling headline options.

Once you have the options, you can use them as-is, draw inspiration from them, or even combine several to create a unique headline. Don’t forget to include any additional info you think is important, such as your role, company, or who you work with.

But wait, optimizing your LinkedIn profile doesn’t stop at the headline.

Here are some pro tips to consider for the rest of your profile:

1. Use copywriting frameworks for your summary. Techniques like Pain Agitate Solution (PAS) and Attention Interest Desire Action (AIDA) can help you create an engaging summary. Jasper makes it easy to apply these frameworks, generating targeted summaries that highlight the value you bring to your connections.

2. Focus on the impact in the Experience section. Go beyond listing your job duties and showcase the larger goals you contribute to and the results you achieve for your clients or users. Use the Commands Template with Jasper to craft a compelling summary that highlights your expertise.

3. Bridge the gap between your education and expertise. Look for connections between what you studied and the work you do now. These could be practical skills or underlying principles that influence your approach. Jasper’s Paragraph Generator template can help bring your education section to life.

With Jasper, creating a standout LinkedIn profile is easier than ever. Give it a try and see how quickly you can create a first draft that captures attention and highlights your expertise. Get ready to make an impact on LinkedIn!

Create an attention-grabbing LinkedIn headline with our help!

Writing the perfect LinkedIn profile doesn’t have to be a daunting task. We’ve got plenty of formulas, best practices, and examples to make it easy for you. And introducing Jasper, your personal assistant who will help you showcase your professional details in the best possible way. No more wasting hours trying to perfect your headline and other profile elements.

The best part? Jasper is flexible and can assist with any role. Whether you’re a recruiter, sales manager, software engineer, or digital marketing consultant, Jasper has got you covered. Just provide him with the necessary information, and he’ll help you write a killer headline!

Looking for assistance with other career-focused content? Give our Recommendation Letter Generator or Resume Generator a try.

Take Jasper for a spin today using the templates and techniques we’ve shared with you. And as a bonus, you’ll receive 10K words for free when you sign up!