Discover the Best Content Marketing Platforms for 2023

Looking to boost organization, productivity, and collaboration in your content marketing efforts? Check out our top 15 content marketing platforms for 2023.

In the world of B2B marketing, content is king. In fact, 71% of B2B marketers agree that content marketing has become even more important to their organizations in 2022. As competition heats up, it’s crucial to optimize your resources and streamline your efficiency.

That’s where the right content marketing platform comes in. But with so many options out there, finding the perfect fit for your business can be overwhelming.

No worries, though! In this article, we’ll break down the top 15 content marketing platforms on the market. We’ll dive into each platform’s standout features, benefits, drawbacks, and pricing to help you make an informed decision.

Why should you use a content marketing platform?

But first, let’s answer this important question: why should you even bother with a content marketing platform?

Believe it or not, there are still marketing teams out there relying on spreadsheets and emails to manage their content strategies. But let us tell you, using a content marketing platform can revolutionize the way you execute your content strategy and deliver value to your audience.

Here are just a few of the benefits you can expect from using a content marketing platform:

1. Organize your content strategy: Say goodbye to scattered files and chaotic planning. A content marketing platform allows you to centralize all your content in one convenient location. From creating an editorial calendar to managing content creation, editing, and publishing across different channels, it’s a game-changer.

2. Boost collaboration: With remote work becoming the norm, collaboration has never been more important. Content marketing platforms empower your team to access, share, and connect throughout every step of the content creation process. Automating workflows, setting deadlines, and streamlining approval processes are just a few ways these platforms enhance efficiency.

3. Optimize your content: Let’s face it, every marketer wants to know how their content is performing. Most content marketing platforms come equipped with powerful analytics tools to measure effectiveness. On top of that, some platforms offer additional features like audience insights, SEO tools, and suggestions for improving readability and tone of voice.

The time is now to discover the best content marketing platforms for 2023

Now that you understand the immense value of a content marketing platform, it’s time to unveil our top picks for 2023. Whether you’re planning, creating, editing, or managing the approval process, these platforms will streamline your content workflow and maximize productivity.

Introducing the top 15 content marketing platforms:

1. Jasper: Your AI Writing Assistant!

Are you tired of spending hours on content creation? Look no further than Jasper, the ultimate AI writing assistant. With Jasper by your side, you can create original and SEO-friendly content up to 10 times faster than on your own.

Here’s what makes Jasper the go-to tool for content creators like you:

✨ Over 50 templates to meet all your content needs
✨ Command Jasper to write exactly what you want
✨ Craft the perfect image with Jasper Art, all within the platform
✨ Seamlessly connect Jasper to your favorite applications with the Chrome extension

And that’s not all! Let’s dive into some of the amazing features Jasper has to offer.

Collaborate in Real Time:

With Jasper, you can invite your colleagues to collaborate on all projects in real time. Say goodbye to endless email chains and hello to efficient teamwork.

Stay Organized:

Keep your clients and projects in order with unlimited folders. No need to worry about losing track of your work ever again.

Flawless Grammar and Punctuation:

Don’t let silly errors ruin your content. Jasper’s built-in Grammarly feature ensures that your punctuation and grammar are spotless, saving you time and embarrassment.

Write and Translate with Ease:

Language barriers? Not a problem for Jasper. Write and translate in up to 25 languages, reaching a global audience effortlessly.

But here’s the best part – Jasper doesn’t replace your writing process, it enhances it. Think of Jasper as your trusty assistant, helping you brainstorm ideas and phrasing. You still have full control and may need to edit the outputs to match your desired context.

Now, you may be wondering about pricing. Don’t worry, we’ve got you covered!

Try Jasper for Free:

Get a five-day free trial with 10,000 credits. Test drive all these fantastic features without any commitment.

Choose the Perfect Plan:

If you’re ready to take your content creation to the next level, our starter plan starts at just $29 per month for 20,000 words. Want even more? Our Boss Mode plan is priced at $59 per month for 50,000 words.

So why wait? Experience the power of Jasper today and unlock your full writing potential. Say goodbye to tedious content creation and hello to effortless productivity!

2. Airtable:

With Airtable, you can create custom databases to track and update your content strategy effortlessly. Their no-code apps make it easy to visualize and automate your tasks.

And that’s just the beginning! Stay tuned as we explore 13 more incredible content marketing platforms that will transform your workflow and drive success in 2023.

3. Asana:

Your All-in-One Project Management Tool for Content Marketers

Stay organized and manage your content strategy with ease using Asana. This all-in-one project management tool brings everything you need into one convenient place.

Key Features:

– Easily organize and assign responsibilities to your team members
– Automate routine tasks and customize workflows to keep everyone informed
– Take advantage of the Timeline feature to map out your editorial calendar

Pros:

– Get started quickly with the template library
– Seamlessly integrate Asana with over 200 other tools and workflows
– Comprehensive reporting options to track your progress

Cons:

– May not be the best fit for small teams or single projects
– Tasks can only be assigned to a single person
– Time tracking feature is not available
– Exporting limited to CSV and JSON formats, no support for PDF or Excel

Pricing: Basic plan is free for up to 15 users. Premium plan is $13.49 per month. Business plan is $30.49 per month.

4. Canva: A Game-Changing Graphic Design Tool for Teams

You may be surprised to find Canva on this list, but their new Canva for Teams platform is a game-changer for graphic design and collaboration.

Key Features:

– Keep all your content assets organized with shareable folders
– Maintain brand consistency with the Brand Kit feature
– Schedule social media posts and track their performance

Pros:

– Streamline tasks and approvals with easy task assignment
– Collaborate effortlessly with comments and sharing tools
– Access a wide range of premium stock photos, videos, audio, and graphics
– Stay connected with your team using the Canva app

Cons:

– Interface may take some time to get used to
– Customization options are limited with the new platform

Pricing: Free plan available. Canva Pro is $119.99 per year for one person. Canva for Teams is $149.90 per year for two to five people.

5. Ceros: Unlock the Power of Interactive Content Creation

Ceros is the ultimate content management platform for designers and marketers. Create and share interactive content without any coding skills required.

Key Features:

– Manage all your projects and teams in one place
– Provide real-time feedback with MarkUp and Editor features
– Find inspiration and ready-to-use templates in the Inspire Gallery

Pros:

– Easy to use, no design skills needed
– Scale content creation without any coding knowledge
– Publish directly on WordPress or social media from the platform

Cons:

– Users report a higher price point and significant investment
– Limited integrations make it challenging to incorporate in existing workflows

Pricing: No pricing available on the Ceros website. Request a demo to learn more.

6. ClickUp: Simplify Your Content Management with ClickUp

Manage all your content objectives, assets, calendar, and inbox in one place with ClickUp.

Key Features:

– Automate your processes using pre-built or customizable templates
– Collaborate effortlessly with colleagues using whiteboards, comments, proofing, and chat features
– Keep your team on schedule with time estimates and tracking

Pros:

– Choose from hundreds of templates to suit your business needs
– Share progress with stakeholders through comprehensive reporting options
– Integrate ClickUp seamlessly with over 1,000 other tools

Cons:

– Provides more functionality than other platforms, interface may be overwhelming initially

Pricing: Free plan available. Unlimited plan is $5 per member per month. Business plan is $12 per member per month. Business Plus plan is $19 per member per month.

7. Contently: The Ultimate Platform for Content Marketers

Contently is designed by content marketers for content marketers. This platform includes collaboration tools, SEO resources, and a staffing service to meet all your content needs.

Key Features:

– Track and repurpose your content with a color-coded calendar
– Optimize content with a tone-of-voice analyzer and SEO recommendations
– Find freelancers and manage payments with talent tools
– Refine your strategy with advanced reporting features and audience insights

Pros:

– Build custom workflows and automate routine tasks
– Keep all your content organized in one place
– Enhance collaboration between your team and freelancers

Cons:

– Setup process may be time-consuming

Pricing: No pricing available. Contact the team for more information.

8. CoSchedule: The Ultimate Marketing Organization Tool

Join over 30,000 marketers who use CoSchedule to streamline their marketing campaigns in one place.

Key Features:

– Easily schedule and share your content plan with the Marketing Calendar
– Keep all your brand assets organized in one place
– Optimize your headlines for search engines with Headline Studio

Pros:

– Customize workflows to keep your team on track
– Generate custom reports to share your progress with stakeholders
– Manage all aspects of marketing, including social media

Cons:

– Calendar only displays one month at a time, you can’t view multiple months together
– You have to manually post links on Instagram

Pricing can be confusing depending on the features you need.

Pricing: We offer a Free plan. The Pro plan costs $39 per user per month. We also have a Marketing Suite option, contact us for pricing details.

9. Introducing GatherContent: Your Solution for Content Creation

Are you struggling with content creation? Look no further than GatherContent! Our platform was specifically designed to help marketers overcome the challenges they face when creating content. With our project management and collaboration tools, seamless communication among team members is a breeze.

Top Features:

– Keep all your content organized in one central hub
– Customize workflows, assign tasks, set deadlines, and gather feedback
– Standardize content requirements with templates and brand guidelines

Pros:

– Gain clarity with a comprehensive view of your content strategy
– Unlimited users in every account
– Supports all types of content, from landing pages to blog posts to white papers

Cons:

– Customer support available only via email or chat
– Pricing may be too high for individuals or small businesses

Pricing:
– Start plan: $99 per month
– Scale plan: $299 per month
– Transform plan: $799 per month

10. Power Your Marketing with Hubspot

Take your business to the next level with Hubspot! Our customer relationship management (CRM) platform is designed to empower your entire company. With our Marketing Hub, you can convert and scale your marketing campaigns effortlessly.

Top Features:

– Manage your content calendar in one convenient place
– Optimize your content for search engine rankings with our SEO tools
– Social media management included
– Host and manage all your video files in one central location

Pros:

– Build custom reports and dashboards to share with stakeholders
– Access educational content, online courses, and credentials

Cons:

– Limited customization options for email marketing and landing pages
– Unable to schedule social posts with account tagging

Pricing:
– Free tools available
– Starter plan: $50 per month
– Professional plan: $890 per month
– Enterprise plan: $3,600 per month, billed annually

11. Boost Productivity with monday.com

Looking for a visual shared workspace to streamline content creation and collaboration? Look no further than monday.com! Our platform is designed to help you work smarter and more efficiently.

Top Features:

– Stay updated in real-time with customizable dashboards
– Project management tools for collaboration and coordination
– Create checklists and to-do lists within comments and threads
– Visualize data with Kanban, Calendar, Timeline, Map, Chart, and Files views

Pros:

– Easy setup and quick learning curve
– Choose from over 200 templates
– Real-time file, image, update, and feedback sharing with our mobile app

Cons:

– Fewer customization options compared to other platforms

Pricing:
– Free plan available
– Basic plan: $10 per seat per month
– Standard plan: $12 per seat per month
– Pro plan: $20 per seat per month

12. Simplify Content Creation with Narrato Workspace

Narrato Workspace is the ultimate project management software for content marketers. With all the tools you need in one place, content creation, collaboration, and workflows have never been easier.

Top Features:

– Use folders, calendars, and boards to stay organized
– AI Content Assistant for creating SEO content briefs
– Content Marketplace connects you with freelancers
– Manage invoices and payments within the platform

Pros:

– Streamline your entire workflow
– Easily hire and manage your freelance network
– Ensure consistent content creation with style guides

Cons:

– No ability to schedule social media posts at the moment
– Fewer integrations compared to other platforms

Pricing:
– Free plan available
– Pro plan: $13 per user per month
– Business plan: $25 per user per month

13. Simplify Content Creation with Semrush

Semrush is more than just an SEO tool – it’s a content marketing platform designed to simplify the content creation and management process.

Top Features:

– Organize and visualize your content strategies with the Marketing Calendar
– Identify assets that need updates, rewriting, or deletion with content audit tools
– Check your SEO score, originality, readability, and tone of voice with the SEO writing assistant

Pros:

– Easily find topics that resonate with your audience with our research tools
– Measure and refine your content strategies with analytics and reporting tools
– Includes social media marketing management tools

Cons:

– Pricing may be high for small businesses or individuals

Pricing:
– Pro plan: $119.95 per month
– Guru plan: $229.95 per month
– Business plan: $449.95 per month

14. StoryChief: Your Ultimate Content Management and Publishing Tool

Are you a content marketer looking for a powerful solution to streamline your workflow and boost your results? Look no further than StoryChief!

Trusted by over 5,000 content marketers worldwide, StoryChief is the all-in-one tool you need to take your content strategy to the next level. Here’s why it’s a game-changer:

Centralized workflow: Say goodbye to scattered documents and emails. StoryChief provides a centralized platform to easily track progress and streamline approvals, making collaboration a breeze.

Content Calendar: Get a clear overview of your content strategy with StoryChief’s Content Calendar. Plan ahead, stay organized, and never miss a deadline again.

SEO and Readability Features: Optimize your content to perfection. StoryChief’s built-in SEO and readability features ensure your content is both appealing to your audience and search engine friendly.

Employee Advocacy Dashboard: Make it simple for your team to share pre-approved content on social media. StoryChief’s employee advocacy dashboard empowers your employees to amplify your brand’s reach.

But that’s not all, here are some more reasons to love StoryChief:

Publish content to any content management system (CMS), giving you the flexibility you need.

Analytics Tools: Stay informed and measure your content’s performance with StoryChief’s powerful analytics tools.

Image Library: Access a wide range of stock images to enhance your content and captivate your audience.

Of course, we believe in transparency. Here are a few things to keep in mind:

No live collaboration feature like Google Docs or Notion within the editor.

While StoryChief offers many integrations, it may not have as extensive of a selection as some other platforms.

Pricing can be a bit confusing due to various add-ons. But once you find the right plan, the value is undeniable.

Ready to elevate your content marketing strategy? StoryChief offers individual plans starting at just $30 per month, marketing team plans for $170 per month (4 users), and agency plans for $350 per month (up to 3 workspaces and 4 users per workspace).

15. Upgrade your project management game with Trello

Are you tired of juggling multiple tasks, deadlines, and team members? Let Trello be your ultimate project management tool!

Designed with content marketers in mind, Trello revolutionizes the way you manage your content strategies. Here’s why it’s the go-to choice for many:

Editorial Calendar: Keep track of your content progress effortlessly with Trello’s editorial calendar. See at a glance what needs to be done and when.

Assign Tasks and Set Deadlines: No more confusion or missed deadlines. Trello allows you to assign tasks to team members and set clear deadlines, ensuring everyone stays on track.

Brainstorming Tools: Need a virtual whiteboard to unleash your creativity? Trello has got you covered. Use the platform’s brainstorming tools to generate ideas and collaborate with your team.

But wait, there’s more:

Easy setup and user-friendly interface. Get started with Trello in no time!

Different views for a holistic view of progress. Whether you prefer lists, boards, or calendars, Trello lets you visualize progress from every angle.

Over 200 integrations to seamlessly work with your existing tool stack. Say goodbye to switching between platforms and streamline your workflow like never before.

Free version available. Trello offers a free plan that works perfectly for individuals or small teams.

However, it’s important to note:

Customization options are slightly limited compared to other platforms. But don’t worry, Trello still offers great functionality out of the box.

Time tracking feature is not available. If you heavily rely on tracking time, you may need to explore other options.

And here’s the icing on the cake: Trello’s pricing options. You can get started with the free plan, or upgrade to the standard plan for just $6 per user per month. Looking for more advanced features? The premium plan is $12.50 per user per month, while enterprise plans start at $17.50 per user per month (billed annually).

Get ready to optimize your 2023 content marketing strategy with Jasper!

In today’s fast-paced digital world, efficiency is key. That’s why content marketing platforms like Jasper are essential to help you streamline workflows, automate tasks, and boost collaboration.

With Jasper, creating all types of content becomes a breeze. You can invite team members to work on projects and see updates in real time. Plus, with unlimited folders, you can finally organize all your content in one convenient place.

So, why choose Jasper?

Efficiency: Say goodbye to the endless back-and-forth. Jasper allows you to quickly create and manage content, saving you valuable time and resources.

Real-time collaboration: Work seamlessly with your team members. See their edits and contributions in real time for smooth collaboration.